Global Pizza Cheese Landscape South Korea

Global Pizza Cheese Landscape South Korea

As part of a global study on U.S. pizza cheese opportunities in 13 international markets, this chapter highlights why South Korea stands out. Pizza is extremely popular in South Korea making this market the second largest for cheese on pizza volume in 2024. Recent decades of market maturity have led to a high density of pizza outlets and a penchant for U.S. mozzarella. While there is much upside to this market, Korean buyer preference for long-term fixed contracts has traditionally been a challenge for U.S. exporters.