Marketing Events
USDEC marketing programs are seizing new and expanded business and innovation opportunities for U.S. cheese, ingredients, and other dairy products. Peruse the searchable listing below of upcoming USDEC trade shows, seminars and other key activities sparking interest in U.S. dairy. New activities and event descriptions will continue to be updated as further details are confirmed.
If you are interested in participating or learning more, please contact Suzanna Stohr (sstorhr@usdec.org) for ingredients activities or Nuhami Alemu (nalemu@usdec.org) for cheese activities. We also encourage you to first review the Event Registration Policy regarding USDEC member participation in activities.
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SIAL Paris 2026
Read MoreParis, FranceREGISTRATION: CLOSED
Spaces Available: 0
USDEC will host a USA Cheese pavilion at the 2026 SIAL Paris Show. Interested members should contact Nuhami Alemu for more information.
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Gulfood Manufacturing 2026
Read MoreDubai, UAEALL MEMBER SPACES ARE FILLED
Gulfood Manufacturing is a regional and ingredient-focused food trade event dedicated to the Middle East food and beverage processing sector. This show is one of the largest ingredient-focused trade shows in the world, providing attendees with insights into the latest trends related to ingredients, manufacturing processes, food processing, automation, packaging, and supply chain...
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Food and Hospitality China 2026
Read MoreShanghai, ChinaREGISTRATION: CLOSEDSpaces Available: 0--USDEC will host a USA Cheese pavilion at the 2026 Food and Hospitality China. Interested members should contact Nuhami Alemu for more information. -
U.S. Dairy Protein Trade & Innovation Seminar and Member Briefing Session
Read MoreTaipei, TaiwanUSDEC will hold a U.S. Dairy Protein Trade & Innovation Seminar in Taipei on November 12, inviting key decision makers from food and beverage manufacturers and importers to explore the evolving supply and innovation advantages of made-in-USA dairy ingredients for Taiwan's growing health and wellness segment. The aim of the seminar is to spur expanded, health-focused innovation with U.S. dairy (with an emphasis on dairy proteins) in diversified, mainstream foods and beverages while also...
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World Cheese Awards 2026
Read MoreCórdoba, SpainThe World Cheese Awards (WCA) is one of the most respected competitions in the world, attracting thousands of entries each year, and your company's cheese could be among the contenders! This year it will be taking place in Córdoba, Spain on November 12, 2026.
For specific registration instructions or questions about the competition, please reach out to
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USDEC Cheese Reverse Trade Mission from China – Supplier Showcase
San Francisco, CaliforniaUSDEC is hosting 7 importers & distributors from China for a cheese-focused Reverse Trade Mission to the U.S. On Thursday, December 1st, USDEC will host a U.S. Supplier Showcase in San Francisco, CA at the Argonaut Hotel where suppliers will be able to connect with these purchasing decision makers from key cheese buying companies and introduce their companies and product portfolios. For detailed company profiles and products of interest, pleaseRead MoreButter & Milkfat Business Forum
Read MoreSeoul, South KoreaThe United States' shift from a butter-deficit to a surplus position is creating new opportunities to expand U.S. butter, AMF and milkfat ingredient exports. Marking the first of several anticipated milkfat-focused ingredient marketing activities globally, USDEC will bring U.S. suppliers and Korean customers together for an inaugural Butter and Milkfat Business Forum event in Seoul on December 15, 2026.
Food Ingredients China 2027
Read MoreShanghai, ChinaSpaces Available:1
USDEC invites members to register for a space in the USDEC booth (located in the USA Pavilion) at the Food Ingredient China (FIC) Trade Show, March 17-19, 2027, in Shanghai.
Food Ingredients South America 2027
Read MoreSão Paulo, BrazilSIGN-UPS ARE OPEN
Food Ingredients South America (FISA) is the largest event in the food and beverage industry in South America, attended primarily by food and beverage processors from Brazil, but drawing attendees from the broader region.