USDEC, working in collaboration with the Foreign Agricultural Service (FAS), is organizing a Trade and Fact-Finding Dairy Mission to China the week of June 23rd through 28th.

The purpose of the mission is to facilitate U.S. supplier engagement with Chinese buyers of cheese, dry ingredients and milk products and deepen U.S.-China agricultural relations reinforcing the importance of regulatory and policy factors with a commercial voice.

The mission will consist of two stops: Beijing for a day and a half, followed by Shanghai for 3 days. The Beijing portion will include a reception organized by FAS, government and association meetings as well as one-on-one meetings with key dairy buyers. The Shanghai portion will focus on one-on-one meetings with key buyers, engagement with the FAS office in that city, and a visit by USDEC partner Jiangnan University.

This is a valuable opportunity to participate in a unique USDA - U.S. Dairy collaboration at a moment in time when the industry will be needing to tap into a sizably larger share of global markets in light of the significant additional investments made in U.S. cheese and protein ingredient manufacturing capacity which will come online over the 2024 - 2026 timeframe.

Preliminary Itinerary at a Glance:

• June 23 (Sunday): Arrive in Beijing
• June24-25 (Monday and Tuesday): Beijing meetings
  • One-on-one meetings between participating U.S. dairy companies and executive/senior level staff from key Chinese dairy purchasers from the manufacturing, foodservice and retail sectors.
  • Delegation meeting with leaders at the U.S. embassy.
  • Meetings with such organizations as CFNA, CDIA, COFCO and other State Trading Enterprises that purchase dairy, and relevant Chinese officials including those from the Ministries of Agriculture, Commerce, Regulatory and Intellectual Property.
  • Reception for the delegation and priority Chinese government officials, agricultural organizations and dairy business executives based in Beijing.
• June 25 (Tuesday Night): Fly to Shanghai
• June 26-28 (Wednesday thru Friday): Shanghai meetings
  • One-on-one meetings between participating U.S. dairy companies and executive/senior level staff from key Chinese dairy purchasers from the manufacturing, foodservice and retail sectors.
  • Retail tour
  • Overview from USDEC's Jiangnan University partner demonstrating functionality, benefits and versatility of U.S. dairy ingredients in local-friendly applications and recently developed concept innovations.
• June 28 (Friday evening): Mission concludes.

Participation Costs:

• There is no participation fee to attend this mission. Covered costs include meeting venues, tours and receptions, group ground transportation, group dinners.
• Suppliers will be responsible for their individual travel and lodging costs as well as sample shipment.

Want to Participate?

Interested U.S. suppliers should sign up through this link.  Please RSVP by March 15.

Questions?

Should you have any questions, please email Angélique Hollister (ahollister@usdec.org), Vikki Nicholson-West (vnicholson-west@usdec.org) and Jaime Castaneda (jcastaneda@usdec.org).